Sunday, 11 March 2012

Graphic Design: Now in Production

Woman's World is featured in a major exhibition, Graphic Design: Now In Production which was recently at the Walker Art Institute in Minneapolis. The show travels to the Cooper Hewitt National Design Museum in New York (May 26 - Sept 27 2012), the Hammer Museum, Los Angeles (Sept 30, 2012 - January 6, 2013), Contemporary Arts Museum Houston, Texas (July 19 - September 29th, 2013) and Southeastern Center for Contemporary Art, Winston-Salem, North Carolina (October 24, 2013 - Feb 24, 2014). There's more about the exhibition with films, interviews etc at the Walker website hereThe exhibition is curated by Ellen Lupton along with Ian Albinson, Andrew Blauvelt, Jeremy Leslie and Armin Vit.

This major international exhibition explores how graphic design has broadened its reach dramatically over the past decade, expanding from a specialized profession to a widely deployed tool. With the rise of user-generated content and new creative software, along with innovations in publishing and distribution systems, people outside the field are mobilizing the techniques and processes of design to create and publish visual media. At the same time, designers are becoming producers: authors, publishers, instigators, and entrepreneurs employing their creative skills as makers of content and shapers of experiences.
Featuring work produced since 2000 in the most vital sectors of communication design, Graphic Design: Now in Production explores design-driven magazines, newspapers, books, and posters as well as branding programs for corporations, subcultures, and nations. It also showcases a series of developments over the past decade, such as the entrepreneurial nature of designer-produced goods; the renaissance in digital typeface design; the storytelling potential of titling sequences for film and television; and the transformation of raw data into compelling information narratives.
Graphic Design: Now in Production is the largest museum exhibition on the subject since the Walker’s seminal 1989 exhibition Graphic Design in America: A Visual Language History, and the Cooper-Hewitt’s 1996 comprehensive survey, Mixing Messages: Graphic Design in Contemporary Culture. Appropriately, this exhibition is co-organized by the two institutions. A comprehensive, illustrated catalogue produced by the Walker accompanies the exhibition.